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Mermaidcore - a whimsical aquatic fantasy aesthetic. Learn how we predicted the rise of Mermaidcore; where it came from, how it has evolved, and how we have been tracking this trend since 2019.
Coastal Cowgirl - a classic Western American foundation spiced with effortless coastal minimalism. Learn about the rise of Coastal Cowgirl; where it came from, how it has evolved, and how we have been tracking this trend since 2020.
#Whimsigoth - an early indicator of several larger shifts that will impact the market. Learn about the rise of #Whimsigoth; where it came from, how it has evolved, and what to do about it.
#Barbiecore - a vibrant, playful trend embracing exaggerated femininity and campy nostalgia. Learn how we predicted the rise of Barbiecore; where it came from, how it has evolved, and how we have been tracking this trend since 2019.
Bottega Green - a vibrant and energising color. Learn how we predicted the rise of Bottega Green; where it came from, how it has evolved, and how we have been tracking this trend since 2019.
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